Banners are a great way to advertise your business at the Lake of the Ozarks. Whether it’s a sale, event, achievement or even a grand opening, banners can let the community know about it. Outdoor banners can get the attention of a large audience, who will then, hopefully, visit your business. Smart Postal Centers offer state of the art, wide format digital printing for outdoor banners. Here are a few things you should consider before ordering your next outdoor banner:
1. Have a Purpose
What is this banner going to be used for? Have a strong purpose for your outdoor banner. Be concise and clear with the wording. Most of the time, people who see your banner will be passing by and not have a long time to read what is on it.
2. Call to Action
Not only do you want to have a strong purpose, but it is a good idea to have a clear call to action. What do you want your target audience to do after reading your banner? A website is an easy place to direct people to get more information about your business or event.
3. Location, Location, Location
Where will your banner be located? Who are you trying to reach? Will they be walking by your banner or driving by it? How big does it need to be in order for your target audience to see it? Also, make sure your design allows for mounting.
4. Make it Simple
Have only one message on your banner. Outdoor banners are very different than indoor ones. Customers who see your banner indoors can take the time to read all the information, while those who see your outdoor banner may only have seconds to read it.
5. Durability and Color
Outdoor signs need to be a lot more durable than indoor signs. Not only does it need to be a thicker vinyl than indoor signs, but it you need to think about fading. Bright colors will not only attract customers, but will still be readable during bright, sunny days and even cold, gloomy days.
6. Font Size
Font size and type is an important factor when creating outdoor banners. Your banner will not be very effective if people cannot read it. The distance between your banner and your intended audience will help you determine what size font will be necessary. Size isn’t the only factor in readability; a neutral font can help your audience read your message better.7. Branding
Make sure that your banner is concise with your business branding. Having a logo or a slogan on the banner is a good way to tie it back to your business.
Outdoor Advertising with Smart Postal Centers
Smart Postal Centers makes advertising at the Lake of the Ozarks easy! With fast turn-around on custom orders and delivery service available, it has never been easier to advertise your business with outdoor banners. If you need help with printing, copying or shipping, make sure you stop by Smart Postal Centers in Osage Beach!
Smart Postal Centers - Here for all your packing, shipping, copying, and printing needs!
Contact Us
Tim@SmartPostalCenters.com
4320 Osage Beach Parkway, Osage Beach, MO 65065
573-348-3100
No comments:
Post a Comment